Elle A Events created the activation for SkyTechSport in Beaver Creek, Colorado, with the company’s famous Ski Simulator. From February 2 to 15, Elle A Events and SkyTechSport helped lucky fans virtually ski courses like their favorite Olympic competitors.
The simulator was set up in the “fan zone,” which allowed for amazing press. The mountains in Beaver Creek were GPS scanned in order to create the exact likeness of the actual mountains. The two courses used were “Birds of Prey” and “Raptor,” which are some of Beaver Creek’s most famous courses.
The simulator helped garner SkyTechSport some great press, and we were able to get them featured in Sports Illustrated! You can read the article HERE. There was also great press from Denver KUSA-TV 9 News, KCNC-TV and NBC Television. This was such a great opportunity for our client and Elle A Events! This event wouldn’t have been possible without our amazing sponsors: Beaver Creek, Powershares and EverBank.
We also hosted private parties for VIP guests as well as our sponsors throughout the two-week event. We had a blast! Check out these great pictures: